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BENEFITS OF A WEB SITE? If you wish to market your business, you are likely to need brochures and /or advertising. Professional brochures and adverts are not cheap, they have a limited life and costs as much again if you want to change them!
You have to find your customers and there is the cost of distribution.
A web site is likely to have similar startup costs, thereafter it has many advantages.
A well designed web site will have infinite life, simple changes can be accommodated for minimal cost and are immediate.
The 10 benefits are:
a good web site creates a professional image.
providing it does well at search engines, you can reach a fast growing global market
a web site acts as a 24 / 365 shop window to your products & services. While you sleep it is still working.
a well implemented design can bring operational efficiency.
refer people to your web site rather than sending out literature, saving on stationery, postage and stamp.
it is cheap and easy to update compared to other marketing methods.
it serves as a cost effective marketing media.
enables you to sell your products and services remotely.
it is your complete online portfolio globally accessible to everyone.
genuine customers will find you, you don’t have to bother finding them!
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